What’s the deal with end-of-summer sales in July? As far as I’m concerned, until Labor Day rolls around, summer is still in full swing, which means we still have time to strut our stuff by the sea or by the pool in this season’s hottest bikinis.

My latest obsession in swimwear is with So Low’s new Tie Dye Bikini. I have loved this company’s fabulously comfortable rollover yoga pants for years (they are the ultimate figure-flattering pants that come in wide range of colors and styles- perfect for long flights), and now they have swimwear that is equally chic and well tailored.

I tried this bikini out for a weekend and discovered that it not only fits in the right places, but it also makes a fashionable splash with its unique tie dye pattern. The fabric is breathable and stretchy but thick enough to conceal any lumps and bumps that you don’t want making an appearance at the beach. I chose the sunny yellow/red pattern, which perfectly complemented my July tan, but the blue/green combo (shown above, right, on hipster celeb Vanessa Minnillo), also suits most complexions.

With such a quintessentially summery pattern, the only accessories this suit requires are sunkissed skin, a smile, and a pair of simple shades. The result? Instant, ultimate beach goddess.